Kohl Center
Kohl Center is an arena in Madison, Wisconsin. It seats a stated 17,230. Here is what the public record holds on it, and what an event67 rollout would cost in a room this size.
- Stated capacity
- 17,230
- people, as published
- Opened
- 1998
- 28 years old
- From MSN
- 9 km (5.6 mi)
- Dane County Regional Airport
- From the centre
- 0.5 km (0.3 mi)
- of Madison
Figures as published in open data, retrieved 3 September 2026. Capacities vary by layout — confirm the one you want with the venue.
What the record holds
It stands at 601 West Dayton Street, right in the centre of Madison.
Kohl Center was opened in 1998, operated by Wisconsin Badgers and owned by University of Wisconsin–Madison, which puts it at 28 years old.
17,230 seats is arena scale, so it works as a plenary room with breakouts hosted nearby.
- Address
- 601 West Dayton Street, Madison, Wisconsin, United States
- Operator
- Wisconsin Badgers
- Owner
- University of Wisconsin–Madison
- Coordinates
- 43.0694, -89.3970
- Classified as
- arena
How attendees reach it
9 km (5.6 mi) separates Kohl Center from Dane County Regional Airport (MSN) — normal for a city venue, and worth a line in the joining instructions rather than a shuttle contract.
Being 0.5 km (0.3 mi) from the middle of Madison means attendees can walk from their hotel, which removes the single most complained-about line in most event budgets.
Madison has 49 venues mapped in total and a population of 285,300. The Madison guide covers the airport, the local time zone and what else is bookable nearby.
Programming it
At 17,230 the seating bowl is the point and the floor is the room you are actually booking. Plan the day around one big moment here and put everything that needs a smaller room in a second building.
- award ceremonies
A stage, a bowl of seats and a control room already in place.
- festivals
An audience of 17,230 is festival scale, not conference scale.
- company all-hands
One room, everybody in it, nobody watching on a screen in an overflow space.
What event67 costs at this capacity
A Kohl Center programme at 950 activated attendees — sized to the stated capacity of Kohl Center — prices like this. Nothing is charged for the first 50, and nothing at all is charged past 1,000.
- activated attendees
- 950activated attendees
- billable, after the first 50 are free
- 900billable, after the first 50 are free
- for the whole event, at $5 each
- $4,500for the whole event, at $5 each
You are billed for people, not for the room, so this figure does not change if you move the event down the road. event67 has no floor-plan or booking product — the venue handles the space, the app handles the people in it.
Elsewhere in Madison
4 other venues in Madison have enough published detail for their own guide. Worth a shortlist before you commit.
- Camp Randall Stadium63,435 seats
- Wisconsin Field House10,600 seats
- Alliant Energy Center10,231 seats
- LaBahn Arena2,273 seats
Where these numbers come from
event67 is not affiliated with, endorsed by or connected to this venue or its operator. This page is compiled from open data and links to the venue’s own website where one is published.
- Wikidata, CC0
- OpenStreetMap contributors, ODbL
- Venue data © OpenStreetMap contributors, available under the Open Database License.
- Geographic data © GeoNames, licensed under CC BY 4.0.
- Retrieved 3 September 2026. 9 distinct facts from the record are rendered on this page: street address, stated capacity, capacity sizing, year opened, operator, owner, encyclopaedia entry, nearest airport with distance and more.
Last updated
What it costs
- Free up to 50
- activated attendees, on one live event
- $5
- per activated attendee beyond 50
- $4,750
- the most one event can ever cost, whatever happens past 1,000
Activated means the person claimed their invite and opened the app. Not when you import them, not when the invite is delivered, and not if they register and stay home.
Questions people actually ask
How many people does Kohl Center hold?
Open data records a stated capacity of 17,230 for Kohl Center. That figure is what the venue or an encyclopaedia entry published, and it is usually the maximum seated number — theatre, banquet and reception layouts in the same room can differ by half. Confirm the layout you want directly with the venue.
Where is Kohl Center?
601 West Dayton Street, Madison, Wisconsin, United States. It is 0.5 km (0.3 mi) from the centre of Madison. The nearest major airport is Dane County Regional Airport (MSN), about 9 km (5.6 mi) away.
What does an event app cost for an event at Kohl Center?
950 activated attendees means 900 billable after the free 50, so $4,500 for the event. That example is sized to the stated capacity of Kohl Center. The rate is $5 per activated attendee beyond the first 50, and the total for one event stops at $4,750 however many more attend. Activated means the person claimed their invite and opened the app. Not when you import them, not when the invite is delivered, and not if they register and stay home.
Is event67 affiliated with Kohl Center?
No. event67 is not affiliated with, endorsed by or connected to this venue or its operator. This page is compiled from open data — OpenStreetMap, Wikidata and public census sources — and links to the venue’s own website where one is published.
What else is nearby if Kohl Center is booked?
Camp Randall Stadium (63,435), Wisconsin Field House (10,600) and Alliant Energy Center (10,231) are in the same city and have their own pages here. 49 venues in total are mapped in Madison.
Keep reading
Elsewhere in Madison
- Camp Randall Stadium
63,435 seats
- Wisconsin Field House
10,600 seats
- Alliant Energy Center
10,231 seats
- LaBahn Arena
2,273 seats
- Hosting an event in Madison
Up a level
What kind of event is it
Running an event at Kohl Center?
Bring the schedule, the invites and the arrivals into one branded app. Free for your first 50 activated attendees, on one live event.