Ford Field
Ford Field is a stadium in Detroit, Michigan. It seats a stated 70,000. Here is what the public record holds on it, and what an event67 rollout would cost in a room this size.
- Stated capacity
- 70,000
- people, as published
- Opened
- 2002
- 24 years old
- From DTW
- 29 km (18 mi)
- Detroit Metropolitan Wayne County Airport
- From the centre
- 1 km (0.6 mi)
- of Detroit
Figures as published in open data, retrieved 3 September 2026. Capacities vary by layout — confirm the one you want with the venue.
What Ford Field is
It stands at 2000 Brush Street, 48226, right in the centre of Detroit.
Ford Field was opened in 2002 and operated by Detroit Lions, which puts it at 24 years old.
At 70,000 it is a stadium, so treat the seating bowl as a backdrop and the floor as the room you are actually booking.
- Address
- 2000 Brush Street, Detroit, Michigan 48226, United States
- Operator
- Detroit Lions
- Official site
- www.fordfield.com
- Coordinates
- 42.3400, -83.0456
- Classified as
- stadium
Getting there
Allow half an hour each way to Detroit Metropolitan Wayne County Airport (DTW), 29 km (18 mi) away, and rather more if your first session starts during the morning peak.
A central address is worth more than it looks: no shuttle, no parking plan, and evening sessions that people actually stay for.
The published number for the venue is +1-313-262-2000.
Detroit has 93 venues mapped in total and a population of 645,705. The Detroit guide covers the airport, the local time zone and what else is bookable nearby.
Formats this suits
Anything at this scale is a one-room event. It is the 1st largest arena or stadium mapped in Detroit, and like all of them it solves the plenary and none of the rest of the programme.
- award ceremonies
A stage, a bowl of seats and a control room already in place.
- festivals
An audience of 70,000 is festival scale, not conference scale.
- company all-hands
One room, everybody in it, nobody watching on a screen in an overflow space.
Pricing a full house here
A Ford Field programme at 950 activated attendees — sized to the stated capacity of Ford Field — prices like this. Nothing is charged for the first 50, and nothing at all is charged past 1,000.
- activated attendees
- 950activated attendees
- billable, after the first 50 are free
- 900billable, after the first 50 are free
- for the whole event, at $5 each
- $4,500for the whole event, at $5 each
You are billed for people, not for the room, so this figure does not change if you move the event down the road. event67 has no floor-plan or booking product — the venue handles the space, the app handles the people in it.
Nearby alternatives
3 other venues in Detroit have enough published detail for their own guide. Worth a shortlist before you commit.
- Comerica Park40,120 seats
- Calihan Hall8,295 seats
- Keyworth Stadium7,933 seats
Where these numbers come from
event67 is not affiliated with, endorsed by or connected to this venue or its operator. This page is compiled from open data and links to the venue’s own website where one is published.
- Wikidata, CC0
- OpenStreetMap contributors, ODbL
- Venue data © OpenStreetMap contributors, available under the Open Database License.
- Geographic data © GeoNames, licensed under CC BY 4.0.
- Retrieved 3 September 2026. 11 distinct facts from the record are rendered on this page: street address, postal code, stated capacity, capacity sizing, year opened, operator, official website, encyclopaedia entry and more.
Last updated
What it costs
- Free up to 50
- activated attendees, on one live event
- $5
- per activated attendee beyond 50
- $4,750
- the most one event can ever cost, whatever happens past 1,000
Activated means the person claimed their invite and opened the app. Not when you import them, not when the invite is delivered, and not if they register and stay home.
Questions people actually ask
How many people does Ford Field hold?
Open data records a stated capacity of 70,000 for Ford Field. That figure is what the venue or an encyclopaedia entry published, and it is usually the maximum seated number — theatre, banquet and reception layouts in the same room can differ by half. Confirm the layout you want directly with the venue.
Where is Ford Field?
2000 Brush Street, Detroit, Michigan 48226, United States. It is 1 km (0.6 mi) from the centre of Detroit. The nearest major airport is Detroit Metropolitan Wayne County Airport (DTW), about 29 km (18 mi) away.
What does an event app cost for an event at Ford Field?
950 activated attendees means 900 billable after the free 50, so $4,500 for the event. That example is sized to the stated capacity of Ford Field. The rate is $5 per activated attendee beyond the first 50, and the total for one event stops at $4,750 however many more attend. Activated means the person claimed their invite and opened the app. Not when you import them, not when the invite is delivered, and not if they register and stay home.
Is event67 affiliated with Ford Field?
No. event67 is not affiliated with, endorsed by or connected to this venue or its operator. This page is compiled from open data — OpenStreetMap, Wikidata and public census sources — and links to the venue’s own website where one is published.
What else is nearby if Ford Field is booked?
Comerica Park (40,120), Calihan Hall (8,295) and Keyworth Stadium (7,933) are in the same city and have their own pages here. 93 venues in total are mapped in Detroit.
Keep reading
Elsewhere in Detroit
- Comerica Park
40,120 seats
- Calihan Hall
8,295 seats
- Keyworth Stadium
7,933 seats
- Hosting an event in Detroit
Up a level
What kind of event is it
Running an event at Ford Field?
Bring the schedule, the invites and the arrivals into one branded app. Free for your first 50 activated attendees, on one live event.